Corporate Strategy
Infrastructure Facility
As rice manufacturer’s Keerthi Nirmal currently possesses a state-of-the-art infrastructure facility to process our grains. The facility is arranged into various units such as manufacturing, quality control, research and development, warehousing and packaging, to maintain a steady process flow.
The units are equipped with the latest and sophisticated machines with experienced, specialised staff members to undertake quality production and output. Quality control modules at set intervals conduct various quality checks and assurances right from the procurement stage until the finished products are dispatched.
Production Capacity
The Keerthi Nirmal Agro factory is located in the green, pollution-free Matoor Township near Kochi in Kerala in South India. We have a production capacity of over 400 tonnes generating a revenue turnover of over 500 crores. This facility is equipped with the latest technology available worldwide for every processing aspect – right from de-stoning, cleaning, drying, de-husking, bran-removal, polishing, to finally sorting.
Warehousing
With production rates peaking towards an optimum, we have large scale warehouses to store our raw materials and finished produce till they are transported for distribution. We have established a convenient, hygienic, efficient, intelligent, low-cost storage and logistics system, and advanced management system to oversee and control the storage environment to ensure the quality and safety of both our raw materials and products.
Corporate Social Responsibility
Providing Community Service
Our growth resonates with that of our community, our workforce and our customers. The company makes continued efforts to improve and cater to the needs of all the entities, farmers, merchants, and the consumer masses involved with us in our journey towards greatness. Philanthropic work is at our core, and we take satisfaction in doing what we can.
Environmental Protection
We believe in giving back to the environment many folds than what we take from it. Our management team has shifted the main focus on some initiatives to reduce energy consumption and emission through investments, technical reconstruction and energy efficiency benchmarking to improve our current overall energy saving, environmental protection and sustainability. We have established energy conservation and emission reduction teams that implement lean management instead of focusing on critical energy conservation and emission reduction indicators.
Public Welfare
We believe it is essential to be a good corporate citizen and aid in developing the backward classes that are part of our society. The company is eager and ready to participate in charitable causes. We also encourage our staff to join hands in volunteer work. Our subsidiaries are also invited to give back to the local communities to build community trust and help regional development.